For students, the dog days of summer may create a slight knot in their stomachs as they realize the school year is only weeks away. For school teachers, administrators and staff members, it means planning time for the start of the school year has arrived. And for businesses, the new school year gives you endless marketing opportunities.
If you are responsible for ordering your school or school district's supplies, remember that many items such as pens, pencils, rulers, tape dispensers and notebooks are available with your logo, seal or imprint. What a great way to build school pride in your community. And what a great way to raise money! Sell these products at fundraisers, school bake sales, sporting events or to students directly when they return to school.
For faculty leaders, athletic directors, coaches and counselors, you can print your school name and mascot on t-shirts, sweatshirts, tote bags, sports duffels and lunch coolers. Students will wear apparel or carry their book and lunch bags with plenty of school pride. Drawstring backpacks are the hottest items on school and college campuses because they are lightweight, durable and they come in a wide choice of colors.
Teachers will also appreciate custom printed school supplies or even useful school-related gifts. School year academic planners help teachers and school staff members keep organized for assignments, meetings and trips. They'll also enjoy bags to carry books and assignments. And don't forget that teachers like to eat as much as their students, so an insulated cooler pack with a message of appreciation will be used and cherished.
Business and organizations in the community also can benefit from the start of school. Create goodwill by donating school supplies or useful student and teacher items. Not only will you be helping the educational system, but you can add your logo to many items to reach students, teachers and especially parents. It's important to add a tasteful message and not make it into a blatant advertisement - but the opportunities are endless.
Sponsor the football team, or math club. Distribute at colleges to get your message to young adults in the most important demographic.
Now that you have been educated, you can start your campaign for your school or business with custom promotional products.